Your main work is to treat the patients. However, remember that you are the overall manager. You cannot afford to spend your entire day behind a desk even if it is for the benefit of your patients. Your firm will suffer. Get to know what the employee do and point out issues you might want them to change.
Besides checking the performance of your workers, you should talk to them and listen to any concerns they might be having. They might feel afraid to talk to you when you have a professional face. However, they will be willing to open up if you initiate the conversation. This will help you satisfy their needs better.
Even if you are busy, find time to return messages left by your clients, emails and also phone calls. Assigning someone this duty can take much off your shoulders. However, there are some issues which will require you to address. In order to avoid piling a lot of work and getting caught up in the moment you can set aside even thirty minutes. Even if you will not manage to do everything, you will have less to deal with the next day. Also, customers and clients appreciate someone who responds to them promptly.
Have representatives of the clinic at business and legal levels. Also, meet with them occasionally to get their feedback on the state of the clinic in those aspects. You can also ask them to research on opportunities to take in order to increase the competitiveness of the enterprise.
Gossip is very dangerous in medical clinics. Because much of the information relates to the patients, it will be a felony if it is gets to third parties. Thus, ensure the staff do not talk about it to anybody. If you find anyone doing this, punish or terminate him or her immediately. Their mistakes will be piled on you and you will end up losing a lot of business in the process.
Even when you have people helping you in the daily operations of the business, make sure you are in a position to do their work in case they are absent. Do not take a boss attitude and ignore the trivial tasks. You will not have a functional clinic when there are some aspects which are not being taken care of. Remember that people might fail you. Thus, have the skills to function on your own if need be.
You should use every chance you get to market the clinic. Always carry your business cards and hand them over to the relevant people. Even the successful business people market their enterprises daily. You will realize that the firm growth highly depends on the number of people you are attending too. This will translate to high income at the end of the day. Also, ensure your skills and knowledge are updated. Learn new approaches and procedures in the specialty regularly. Learn new things on a daily basis no matter how minute they are.